YOUTUBE B2B CAMPAIGN

Too few decision makers are aware of the potential of YouTube as a communication channel for their marketing activities. They believe that the YouTube target audience is too young and that the average YouTube user spends their time watching cat videos.

 

But: the YouTube audience is engaged, attentive and - above all - ready to be more than just a viewer.

 

In order to prove this, we produce case study films of success stories in a previously unseen way and form. The communication focuses on people who watch a video on YouTube and are inspired and activated by fascinating content. A 360° campaign at the heart of which its various film clips and ads for brands such as OTTO or eBay Kleinanzeigen.

Enter caption here

Enter caption here

Enter caption here

Enter caption here

Enter caption here

THE DEVIL'S IN THE DETAIL

  • Development B2B campaign for German market
  • Overall project execution and management
  • Adaption and production of advertising materials
  • Co-working and coordination with international agency pool
  • Management of entire production and postproduction for stills and moving image