CLIENT: GOOGLE
CAMPAIGN: ARTS & CULTURE
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ONE DAY - THREE EVENTS!

In September 2016, the Google Cultural Institute chose to focus on the subject of natural history on it's "Arts & Culture" platform. From this we created the concept of natural history made real! In cooperation with Berlin's Natural History Museum, we developed a 1-day experience combining a real, physical museum with a digital layer to open new worlds...and even bring dinosaurs back to life! The broad target group of journalists, key opinion leaders and school classes took part in and enjoyed all three events - the field trip, the official launch in the morning and a formal evening event. And the dinosaurs enjoyed it all too!

THE DEVIL'S IN THE DETAIL

  • Production management
  • Visualisation of invitations, the event and Google Cardboards
  • Event planning
  • Scenery and spacial concept
  • Technical expert planning
  • Project and event management and execution